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Chum Churum Original Soju is made from a mix of grains and rice. Popular as Korea's national spirit, soju is a well-known drink in Asian countries. It's smooth and carries subtle sweet hints along with aromas of pear and ginger. It features a fruity flavor with jasmine and ginger notes. The finish is subtly sweet, and the drink partners well with spicy Korean dishes. The liquor is made using alkaline water that helps to enhance its flavor.
Smooth in taste and clear in color, Chum Churum soju has 17% ABV. It's also used in cocktails. Soju goes well with marinated and barbecued meat dishes, preceded by Korean appetizers.
Buy here: Chum Churum Soju
Soju is a very popular liquor sold in Korea, traditionally made by distilling rice and other grains. Since the 1960s, however, most soju has been made by diluting high-proof neutral alcohol from distilled sweet potatoes or tapioca to alleviate rice shortages.
One of the hottest brands in South Korea, Chum Churum (which translates to "like the first time") is popular for its added alkaline water, higher sweetness, and relatively lower alcohol content. This smoother and softer profile has been extremely successful and is particularly popular with younger drinkers in South Korea.
Chum Churum Soju has 17% of alcohol.
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